Buyology — Retail. AI Intelligence. Reimagined.

BUYOLOGY · FIT INTELLIGENCE

Fit Genome

Fit and size behavior intelligence.

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Live · Size analytics

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01 · Sell-through

Size Sell-Through Analysis

XS
79%
142 sold · 38 on hand
Low stock
S
86%
318 sold · 52 on hand
Low stock
M
84%
524 sold · 96 on hand
Healthy
L
69%
412 sold · 184 on hand
Healthy
XL
45%
198 sold · 246 on hand
Over-stock
XXL
33%
86 sold · 178 on hand
Over-stock
Sell-through curve
02 · Returns

Return Rate by Size

AI fit diagnosis
  • M
    9.4% returns · Length longer than expected
  • L
    12.6% returns · Armhole tight; bust comfortable
  • XL
    15.3% returns · Hip tightness, sleeve restrictive
  • XXL
    18.1% returns · Bust + hip ratio mismatched
03 · Buy ratio

Recommended Buy Ratio

Editable ratio · total 100%
XS
8%
S
18%
M
30%
L
24%
XL
14%
XXL
6%
04 · Alerts

Fit Issue Alerts

Kurta
Tight bust
high
84 flagged returns this cycle
Dress
Loose waist
med
61 flagged returns this cycle
Gown
Long length
med
47 flagged returns this cycle
Co-ord
Armhole issue
high
39 flagged returns this cycle
Bottom
Hip tightness
high
52 flagged returns this cycle
Jumpsuit
Sleeve restrictive
low
28 flagged returns this cycle
05 · Geography

City Size Curve

CityXSSMLXLXXLDominant
Mumbai
9%
22%
32%
22%
11%
4%
M
Delhi
7%
18%
30%
25%
14%
6%
M
Bangalore
10%
24%
31%
21%
10%
4%
M
Hyderabad
6%
16%
28%
26%
16%
8%
M
Chennai
8%
20%
30%
23%
13%
6%
M
Kolkata
9%
21%
30%
22%
12%
6%
M
06 · Silhouette

Category Fit Genome

Kurta · size DNA
Distribution
XS8%
S20%
M32%
L24%
XL12%
XXL4%
07 · Predictor

Launch Buy Ratio Predictor

Predicted size ratio · Dress
Risky sizes
XL · XXL
Return risk
Low
Buy depth
Medium-Deep
Best size
M
Buyology recommendation
For SS26 — Riviera Resort, lean buy depth into M and L which carry 52% of expected demand. Cap XXL at single-digit ratio — historical return rate sits at 18% on similar dress silhouettes. Suggest a tighter bust grade on S/M and a hip-friendly block on L/XL to recover ~3.4 pts of margin.